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Smokie cleaning up the house.


Smokie wasn't designed for animation at first. But we loved this skinny sweep too much to keep him stock-still in a print campaign.

We asked him to clean the dusty inside of one of our oldest Macs. But, that didn't work out that well...

I played Smokie myself in an motion capture session in our studio as base for the whole character animation.

Watch the making of in the video above.